• In today’s dynamic business landscape, the soul of a company lies not in its products or services, but in its culture. “Culture is King” is more than a catchy phrase; it’s a mantra for organizations striving for greatness in an era where the heart and spirit of the workplace drive innovation and success. Ask yourself, […]

  • Customers have changed. Here are 3 ways to get up to speed or get left behind. The way customers think about your business has changed. Loyalty has lost out to low bid and “right now” has replaced getting it right. Customers are less able and willing to spend, they have shifted their priorities, and the […]

  • Do you ever find yourself at a crossroads when giving or receiving feedback within your team? If so, you’re not alone. Many leaders, including CEOs I’ve had the privilege to coach, share this challenge. The discomfort in addressing performance issues or the lack of psychological safety for open discussions often hinders team progress. But what […]

  • This year’s Lifetime Leadership Award winner has truly been in the industry for his entire lifetime. Like many others, Bruce Wilson first started out by mowing grass as a kid. “Ironically, my father made me quit mowing lawns and get a job because he thought that it would be good for me to know what […]

  • Words of Wilson features a rotating panel of consultants from Bruce Wilson & Company, a landscape consulting firm. As anyone who has ever worked for a toxic boss knows, destructive leadership is not just difficult for morale, but it can affect the performance and effectiveness of the whole enterprise. There is no one best style […]

  • Words of Wilson features a rotating panel of consultants from Bruce Wilson & Company, a landscape consulting firm. Job openings are at record highs, yet many landscape businesses can’t fill positions and struggle to keep up with demand. In a “Help Wanted” market, maybe the solution is right under your nose. If you have a […]

  • Words of Wilson features a rotating panel of consultants from Bruce Wilson & Company, a landscape consulting firm. No one came out of the pandemic craving more Zoom. Everyone has told me as our industry emerges from a different kind of tech bubble. After a year working in the cloud, technology fatigue has never been […]

  • Are you preparing for monumental shifts in commercial real estate segment models? Do you even know how your clients’ business models are changing? Or how changes in their industry will impact changes in yours? Working with contractors of all sizes and service offerings across the country, the successful ones have one thing in common: they […]

  • As a baseball-loving kid growing up in New York, opening day for spring training was my favorite day of the year. Summer was just around the corner and everything was good. Spring training’s emphasis on fundamentals – practicing routine plays, throwing techniques and form, base running, etc. – isn’t all that different from the basics […]

  • There are any number of powerful lessons we can learn about strategy. Painfully, they often come after we forge ahead without one. Strategy will always be the way to win the battle for customers. And while most companies consider strategy through annual planning, I wonder if once a year is enough to win the war […]