Benchmarking season is here! Annually, a variety of industry partners roll out their annual reports packed with critical insights into the latest business trends, the future industry outlook and key observations that help set clear expectations for the road ahead. For over 15 years, Wilson 360 has been leading our own annual benchmarking charge, comprised
From highlighting career growth to creating a healthy culture, Sheila Matthews explains why it’s a struggle to answer the question, “How do I hire lawn care employees?” Over 60% of Gen Z actively engage in outdoor sports, and a growing number are considering hands-on trades over traditional desk jobs. So why is the landscaping industry
If your most unhappy customers are your greatest source of learning, so too are the consequences of a tough call. Ethics and decision making are an essential part of business. But what exactly are the ethics of leadership, and what does it mean in the daily running of your business? As a business owner, you
Most entrepreneurs chase growth like a mirage in the desert: They fail not because of a lack of passion, but because of a misunderstanding of scaling. Your business isn’t a product. It’s a potential ecosystem. The Scaling Principle When I first understood the satellite model, it was like seeing through corporate fog. Most founders build
Every January I include my goals for success. This year, I’m prioritizing real human connection and breaking up with the bot. A quick Google search pulls up the #1 key leadership topics for 2025, and it turns out I’m not alone. The “human factor” is trending. The hard truth is our workplace has changed and
I always wanted to be fair to employees who were struggling. Once I left a manager in place too long thinking I was being fair to him. The result was that the team underperformed and missed out on bonuses. When I finally changed the situation, the employees asked why I hadn’t acted sooner. I then
If you’re looking for ways to accelerate growth, an outside group of professionals can help you become more effective at accomplishing big goals faster. I often get asked, when is a board necessary? It is not an easy question to answer. It depends on the size and structure of your company, its strategic requirements and
In the HBO drama “Succession,” the failure of its corporate patriarch to plan for the future of his family empire turned out to be a sobering lesson for business owners of what can go wrong when you keep your succession cards too close to your vest. As a business owner, it’s hard to imagine your
Ten-to-fifteen percent annual growth is not a stretch for most landscape companies. It’s a bit above average, but it can be done if you do one thing exceptionally well — generate high quality referrals by regularly exceeding expectations on quality work and excellent service. I have used and recommended referrals as a growth strategy throughout
“You can’t be successful with other people if you haven’t paid the price of success with yourself.” For employees and teams watching your leadership example, the most important ingredient you put into your relationship with them is not what you say or what you do. Instead, it’s about who you are and the example you
