There are any number of powerful lessons we can learn about strategy. Painfully, they often come after we forge ahead without one. Strategy will always be the way to win the battle for customers. And while most companies consider strategy through annual planning, I wonder if once a year is enough to win the war
Most landscape companies have managed to navigate the turbulence of the COVID-19 pandemic in 2020. Thanks to the vaccine, we may see the economy and consumer spending rebound this year. However, it is unclear if the damage done by shutdowns and high unemployment will have lingering effects on recovery. I think it would be wise