Ironman Mindset Minute with Robert In endurance racing, success doesn’t come from luck — it comes from consistent, focused management where discipline fuels long-term profitability. Businesses navigating today’s economic uncertainties face the same test. While some leaders freeze or chase short-term fixes, the strongest see these moments as unique opportunities to sharpen their systems, lead
Last summer, a landscape company owner left the Thought Leaders Retreat with one sentence in mind: “We’re not going back to the way we used to do things.” He’d come looking for ideas. He left with a strategy, three new industry connections, and a clear roadmap for his team. That’s what happens at TLR. This
Figure: According to an industry report, 83% of landscape companies aren’t using AI yet, but the 17% that have implemented AI report positive impacts on business performance. Mid-sized landscaping firms (annual revenues $10–$50 million) often juggle multiple software systems for operations and accounting. For example, a company might use Aspire (youraspire.com) for CRM, job costing, and revenue management,
Benchmarking season is here! Annually, a variety of industry partners roll out their annual reports packed with critical insights into the latest business trends, the future industry outlook and key observations that help set clear expectations for the road ahead. For over 15 years, Wilson 360 has been leading our own annual benchmarking charge, comprised
Some aspects of work leave us energized, while others leave us drained. For many landscape businesses, estimating falls into the second category. It’s repetitive, time-consuming, and slow to scale. But that’s precisely what drew Michael Ding, founder and CEO of Bobyard, to it. A Stanford-trained technologist, Michael saw how AI could turn one of the
In endurance racing, it’s not the fastest start that wins—it’s the ability to stay strong through every mile. Business works the same way. A sustainable company isn’t the one that grows the fastest. It’s the one that keeps showing up, season after season, because the foundation was built to last. In The Ironman Mindset for
Sustainability is no longer a fringe idea—it’s becoming central to how landscaping businesses plan, operate, and grow. And as environmental expectations rise from municipalities, commercial clients, and even residential customers, technology is stepping in to help businesses meet the moment. For account managers, estimators, operations leaders, and owners, tech enables a shift toward smarter, cleaner,
From highlighting career growth to creating a healthy culture, Sheila Matthews explains why it’s a struggle to answer the question, “How do I hire lawn care employees?” Over 60% of Gen Z actively engage in outdoor sports, and a growing number are considering hands-on trades over traditional desk jobs. So why is the landscaping industry
Most landscape companies invest in equipment, operations, and sales, but account management keeps those investments paying off. If your account managers aren’t trained or provided regular refresher training to retain clients, drive enhancement sales, and strengthen relationships, you’re leaving money on the table and giving competitors an opening. That’s like signing up for an Ironman
In today’s competitive landscaping industry, account managers play a crucial role in maintaining client relationships and ensuring seamless project execution. However, as client expectations rise, so does the need for efficient, tech-driven solutions to enhance communication, streamline workflows, and personalize service. From VR-powered consultations to AI-driven chatbots, technology is transforming how landscaping businesses engage with
